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In one month, the Winter Olympics begin, and Procter and Gamble is already generating excitement.
Remember the tribute-to-moms ad from the 2012 Olympics in London?
It is time for round two of weeping, thanks again to Procter and Gamble and its award-winning “Thank You Mom” campaign, which shows the lessons they teach and the sacrifices mothers of Olympic-hopefuls make for their children.
This year’s theme “Pick Them Back Up” comes after London’s “The Best Job” commercial. A two-minute version of the ad was published on YouTube this week and has more than four million views.